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In recent years, there has been significant growth in technological advancements that are transforming how businesses operate and how consumers interact with brands. For example, a major shift is reflected in changing buying habits, with more consumers turning to mobile devices (m-commerce) to make purchases or using virtual environments to try on items and explore brands before visiting physical stores. Augmented Reality (AR) and Extended Reality (XR) technologies are now enabling consumers to experience virtual try-ons, creating realistic spaces for product experimentation.
In 2023, sectors like gaming and entertainment were projected to see considerable growth, creating new opportunities for communities to engage with their favourite artists or personalities. For example, consumers could use QR codes to purchase exclusive items that later become collectible, opening up new avenues for brand engagement. Social media platforms are also playing a significant role in facilitating shopping experiences, with live-streaming content directly driving sales.
Some industries are embracing a ‘digitally first’ strategy, constantly exploring new ways to connect with customers through multiple online channels. With aspirations of expanding internationally, these industries are also leveraging Artificial Intelligence (AI) to enhance customer experiences through personalised, community-driven approaches. This shift is not just about customer experiences but extends to how companies use technology to interact with consumers and stay ahead of the curve.
In the realm of modern software, the discourse surrounding development methodologies is ceaselessly evolving. Below we're going to have a look at an insightful article by Richard Seroter, titled "The Modernisation Imperative: Shifting left is for suckers. Shift down instead", and how it adds an intriguing dimension to the concept of "shifting left" because of the unrealistic burden now being applied to developers. Mesoform will be looking at this to highlight valuable insights that can potentially reshape and refine our approach to software development practices.
Source: Dynatrace
Why am I writing this article?
Recently there’s been a number of big changes to Atlassian Cloud products. A few, even became free or bundled with other price plans. Arguably, all are good products, some you may say are great in their space. As all of this has rolled out, they’ve sent out quite a few emails and one of the recent emails got me thinking about a tutorial I wrote a while back about how to manage DevOps work streams in the context of Agile sprints and Agile software, like Jira and Confluence. This made me want to write an update to this article and see how the idea has stood the test of time and different work environments as I've introduced it for other clients.
About Mesoform
For more than two decades we have been implementing solutions to wasteful processes and inefficient systems in large organisations like Tiscali, HSBC and HMRC, and impressing our cloud based IT Operations on well known brands, such as RIM, Sony, Samsung and SiriusXM... Read more
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